If you're a decent human being, you always honor a pinky promise. For the uninitiated, a pinky promise is usually between two people and it holds more weight than a...

What is Twitter Spaces? (And Why Marketers Should Care)

Social Media

Throughout the last few months, Twitter's been experimenting with a new feature called Twitter Spaces. And now, the highly-discussed feature is finally available...

How Conversion Funnels Create a Better Customer Journey + How to Optimise Yours

Website Design

Conversion funnels are a fundamental concept in sales. Personally, I like to visualise the funnel as that big scary slide you wanted to try as a kid. You saw your...

YouTube Video Marketing: What You Need To Know

Email Marketing, Social Media, Video Marketing, Website Design

YouTube has become one of the best ways to build an audience and market your business online. The accessibility and popularity of the YouTube platform have made it the...