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3 Tips to Grow Your Social Media Followers

If you run a small business, you probably already know how vital social media can be in increasing your bottom line. Getting started on social media, however, can seem daunting because there are so many options and ways to gain followers. We have gathered a few tips to help you build a loyal social media audience.

The New Google Search Results Page And What It Means for Your Business

The change from Google’s 7-pack, to a reduced 3-pack has had a major impact on local SEO. Many businesses struggled to get featured when there were seven spots available. Now getting into the top three can seem like rocket science. The good news is that this goal is not impossible.

However, it does take time, skills, and knowledge to get it done. Being seen by local consumers just as they’re searching for your type of product or service is the most targeted type of marketing known today. But getting there can be tricky unless you really know what you’re doing.

Have an online presence

In today’s world, you need to have an online presence where current customers, current shoppers, and even future clients can find you and interact with you. That means you absolutely must have a strong presence in social media, no matter what the size of your actual business. While many entrepreneurs and business owners are aware of Facebook, YouTube, Twitter, and other social media outlets, they don’t understand the right way to do social media for business.

Is Your Website Mobile-Friendly?

The devil is in the details, When it comes to searches on Google via mobile phones, Google is definitely going to reward those sites that have made the effort to become mobile friendly by pushing them up higher in the rankings, than they might have been if they weren’t mobile friendly. It is not a surprise to realise that mobile internet usage has been on the rise for the past few years. However, even with such compelling evidence, the truth is that most of business websites are still no where close to being mobile friendly. In addition to causing headache to users, it is resulting into loss of business opportunities. So the question remains, is your website mobile-friendly? Basically, a mobile-friendly website is one that is coded to adopt to all mobile screen sizes.

5 Ways to Show Off Your Awesome Customer Reviews and Testimonials

You probably already know how important reviews are in terms of marketing your products and services. They break down the barriers your potential customers may have when trying to decide whether or not to do business with you.

Reviews and testimonials can bring a lot of credibility to your business, which ultimately results in higher conversions and more revenue.

Whether you’re a dentist, handyman, attorney, chiropractor, electrician, or other local services company, it is important to build up a certain level of trust with your prospects – and reviews can help you do just that.

3 Tips to Help Your Business Show Up in Google’s 3-Pack

The change from Google’s 7-pack, to a reduced 3-pack has had a major impact on local SEO. Many businesses struggled to get featured when there were seven spots available. Now getting into the top three can seem like rocket science. The good news is that this goal is not impossible.

However, it does take time, skills, and knowledge to get it done. Being seen by local consumers just as they’re searching for your type of product or service is the most targeted type of marketing known today. But getting there can be tricky unless you really know what you’re doing.